Grosses

'Fifty Shades of Grey' Seizes $136.8M in Two Weeks; 'Kingsman' Claims $73.9MFebruary 27, 2015 12:52 PM

by Daniel Garris

Universal's Fifty Shades of Grey took in $1.79 million on Thursday to continue to lead the daily box office. The successful erotic romantic drama was up 1 percent over Wednesday's performance and down a sizable 58 percent from last Thursday. With Warner's Focus arriving in theatres today, Fifty Shades of Grey is widely expected to fall out of first place this weekend. Fifty Shades of Grey was the week's top film with a weekly take of $29.93 million. That was down a massive 72 percent from the film's opening week performance. Despite the second weekend decline, Fifty Shades of Grey continues to perform very well with $136.84 million through two weeks of release.

Fox's Kingsman: The Secret Service held steady in second place with $1.36 million. The Matthew Vaughn directed graphic novel adaptation was up 3 percent over Wednesday and down a solid 41 percent from last Thursday. Kingsman claimed second place for the week with $24.36 million. That was down a respectable 51 percent from the film's opening week performance and brings the film's two-week total to a stronger than expected $73.95 million.

Warner's American Sniper took in $0.822 million to remain in third place. The blockbuster Clint Eastwood directed film starring Bradley Cooper was up 4 percent over Wednesday and down just 29 percent from last Thursday. American Sniper placed in fifth for the week with $13.45 million. That represented a 40 percent decline from the previous frame and places the film's total gross at $323.41 million after 42 days of wide release.

McFarland, USA stayed in fourth place with $0.740 million. After experiencing a very sharp daily percentage decline on Wednesday, Disney's well received sports drama starring Kevin Costner rebounded nicely on Thursday by increasing 12 percent over Wednesday. McFarland, USA took fourth place this week with a seven-day start of $14.18 million, which was on the higher end of pre-release expectations.

The SpongeBob Movie: Sponge Out of Water rounded out the day's unchanged top five with $0.675 million. The successful 3D animated film from Paramount was up 14 percent over Wednesday and down 65 percent from last Thursday. The SpongeBob Movie took third place for the week with $19.45 million. That was down a sharp 58 percent from the previous week and brings the film's three-week total to $129.12 million.

The DUFF rounded out its first week of release with a sixth place take of $0.675 million. The low-budget PG-13 rated comedy from CBS Films and Lionsgate was up 17 percent over Wednesday, which is a good sign for the film heading into the weekend. The DUFF exceeded expectations this week with a $12.90 million sixth place start for the frame.

Meanwhile, Paramount's Hot Tub Time Machine 2 continued to drown with a seventh place gross of $0.389 million. The low-budget R-rated comedy sequel was down a troubling 7 percent from Wednesday. Hot Tub Time Machine 2 landed in seventh place for the week with a very disappointing seven-day take of just $7.87 million.

Weekend domestic gross

YearWeekendTop 10 GrossChg. LY%Total GrossChg. LY% Top movie of the week
19839 (Mar 04 - Mar 06) - 1983$18,431,24126%$21,513,61247%Tootsie
19849 (Mar 02 - Mar 04) - 1984$24,232,43531%$27,181,26626%Footloose (1984)
19859 (Mar 01 - Mar 03) - 1985$27,704,42014%$29,591,6849%Beverly Hills Cop (1984)
19869 (Feb 28 - Mar 02) - 1986$33,687,90722%$35,954,34422%Pretty in Pink
19889 (Feb 26 - Feb 28) - 1988$28,534,062-28%$36,085,077-14%Good Morning, Vietnam
19899 (Mar 03 - Mar 05) - 1989$31,717,65411%$39,804,41410%Lean on Me
19879 (Feb 27 - Mar 01) - 1987$39,410,99717%$41,784,02816%A Nightmare on Elm Street 3: Dream Warriors
19909 (Mar 02 - Mar 04) - 1990$38,823,32622%$41,973,4335%The Hunt for Red October
19929 (Feb 28 - Mar 01) - 1992$37,515,424-26%$47,077,068-19%Wayne's World
19959 (Mar 03 - Mar 05) - 1995$39,255,31011%$48,195,680-5%Man of the House (1995)
19949 (Mar 04 - Mar 06) - 1994$35,244,486-21%$50,630,2220%Ace Ventura: Pet Detective
19939 (Feb 26 - Feb 28) - 1993$44,525,30319%$50,801,4568%Falling Down
19919 (Mar 01 - Mar 03) - 1991$50,873,04631%$57,848,72838%The Silence of the Lambs
19969 (Mar 01 - Mar 03) - 1996$51,631,53132%$59,982,11724%Up Close and Personal
19989 (Feb 27 - Mar 01) - 1998$59,729,494-6%$69,473,405-13%Titanic
19999 (Feb 26 - Feb 28) - 1999$58,590,657-2%$79,504,65314%8MM
19979 (Feb 28 - Mar 02) - 1997$63,410,07023%$80,163,25334%The Empire Strikes Back: Special Edition
20019 (Mar 02 - Mar 04) - 2001$68,344,72433%$81,926,4280%The Mexican
20009 (Mar 03 - Mar 05) - 2000$51,441,138-12%$82,045,8283%The Whole Nine Yards
20029 (Mar 01 - Mar 03) - 2002$74,121,6118%$88,510,1038%We Were Soldiers
20089 (Feb 29 - Mar 02) - 2008$73,825,680-28%$95,461,987-23%Semi-Pro
20069 (Mar 03 - Mar 05) - 2006$77,522,505-26%$101,850,745-17%Tyler Perry's Madea's Family Reunion
20039 (Feb 28 - Mar 02) - 2003$82,012,42211%$104,772,93618%Cradle 2 the Grave
20139 (Mar 01 - Mar 03) - 2013$87,821,690-40%$109,580,243-35%Jack the Giant Slayer
20099 (Feb 27 - Mar 01) - 2009$80,510,8089%$111,556,45017%Tyler Perry's Madea Goes to Jail
20109 (Feb 26 - Feb 28) - 2010$104,201,69429%$118,618,6416%Shutter Island
20059 (Mar 04 - Mar 06) - 2005$104,707,020-23%$123,209,250-21%The Pacifier
20079 (Mar 02 - Mar 04) - 2007$103,029,28633%$123,261,32621%Wild Hogs
20149 (Feb 28 - Mar 02) - 2014$104,089,48019%$123,511,32013%Non-Stop (2014)
20119 (Mar 04 - Mar 06) - 2011$114,398,54610%$133,818,03313%Rango
20049 (Feb 27 - Feb 29) - 2004$135,438,05065%$156,325,13249%The Passion of the Christ
20129 (Mar 02 - Mar 04) - 2012$145,888,32828%$167,757,91125%Dr. Seuss' The Lorax